Rebekah Prince


Rebekah has significant experience negotiating celebrity endorsement transactions as well as joint ventures and license agreements in the sports, restaurant and hospitality, media and entertainment, health and fitness, and consumer products industries.

Rebekah notably provides her clients—a growing number of which are current and former professional athletes—with an outside corporate counsel approach. She provides legal advice traditionally offered to family offices and implements corporate governance and structure to growing individual brands. She works both with younger players navigating the beginning of a professional career, as well as current and retired players who are transitioning from being known as solely as athletes into successful business owners and investors.

Rebekah also has long-standing experience representing buyers, sellers, and investment advisers in connection with financings and mergers and acquisitions of private and public companies. She has been involved in the structuring and closing of multimillion-dollar acquisitions of franchise systems and large-scale portfolio purchases and sales of franchised and company-operated outlets. Rebekah regularly advises clients on the structuring of domestic and international franchise ventures including the registration, disclosure, and development of franchise systems.

Rebekah is a frequent author and has written chapters for Fundamentals of Franchising and Mergers and Acquisitions of Franchise Companies.


  • 2022, listed in The Best Lawyers in America
  • 2015–2022, Legal Eagle, listed in Franchise Times
  • 2018–2022, Legal Impact Report, listed in Variety
  • 2018–2022, Dealmakers Impact Report, listed in Variety
  • 2017, listed in Who’s Who Legal



  • California


  • University of Texas School of Law, JD
  • Washington and Lee University, BS